Yacht Planet project – is a new original media space for high net worth individuals, which consists of several elements: TV channel , web portal, new medias and other sources, products and services dedicated to luxury lifestyle, luxury vacation and leisure seen through the yachting perspective. We see Yachting industry not only as boats, products and accessories, but more as a Lifestyle, helping people realise the basic needs in Freedom, Close to Nature, Discovery, Belonging  and other. 

YP will become a single integrated destination across multiple media for millionaires and others. It will become a high quality INFO-Content Engine of all kinds of data, which will be well structured, previously accumulated and stored in such way that it is easily accessible by the Target Audience. 

The uniqueness of the project is also determined by its unique and elusive Target Audience.

They are highly successful individuals, whose success is defined not only by their high incomes and capital, but also by their sense of freedom and quality of life.

That is why they value precise, relevant and practical well-timed information. The quality of YP’s information and content equals to the quality of life of our Target Audience. YP understands what this T1  really needs, and will work with this niche group to earn their respect, creating a loyal and valuable community. 

Our Mission is to create an adaptive, relevant service to meet the needs of its audience by providing them with new information, entertainment and edutainment. YP will  speak to its audience in their own language and become a habitual, trusted and essential source for its target audience. 

Our goal is to become an active assistant, advisor, conversation partner and friend for every member of our target audience and become the trusted expert source for the yachting industry and users, through using developing modern technologies and capitalising on media convergence. 

We are a very dynamic and strongly dedicated team, working together to efficiently implement highly interesting and ambitious media project. We combine an extensive and unique media experience with personal commitment and enthusiasm of our team members to achieve in this project. We know how to do it right and that is why WE do it!